If you not sure if your product selection is viable? You can use Amazon product research tools to conduct a questionnaire to find out how your product performs on the Amazon marketplace, thereby reducing risk and saving money.
Amazon product research tools
PickFu
PickFu is great Amazon product research tool for Amazon sellers who want to get fast, high-quality, cost-effective feedback from real consumers abroad.
Functional Features
- Polling Surveys: You can create various types of polls, such as “1-to-1”, “Ranked” and “Open” polls to test various aspects of your products and listings.
- Online Audience Groups: Ask real Amazon buyers and get real-time product feedback.
- Click Tests (Heatmaps): Learn what makes your product images (or those of your competitors) appealing to your audience.
- Free Amazon Competitor Generator Tool: Optimize the presentation of your product listing on Amazon SERPs by generating Amazon mockups.
- 15 Million Respondents: utilize 90+ audience profiling features to collect data from an ideal overseas user base, including Amazon Prime members, gamers, coffee lovers, and more.
Camelcamelcamel
Pricing is a key aspect of marketing strategy for cross-border e-commerce businesses. A difference of a few cents in product pricing can have an impact on sales.
It is impractical to manually check price changes for multiple products. This is especially true with Amazon’s dynamic pricing, where the price of many products changes multiple times a day.
Camelcamelcamel and its free Chrome extension are a key part of the Amazon product research tool.
Functionality Features:
- Track historical prices for any product for up to three months.
- Create notifications for competitors’ products or products you want to track.
- Camelizer browser extension for use in Google Chrome, Firefox, and Safari to access data on Amazon pages.
- All of these features are important for Amazon FBA sellers looking to make strategic pricing decisions.
Helium 10
Helium 10 is an Amazon product research tool that helps sellers with Amazon SEO optimization, finding vendors and grabbing marketplace information.
Features Features:
- Amazon FBA Calculator: this profit calculator helps you figure out deductions for FBA fees, marketing expenses, profits, and more.
- Amazon Sales Estimator: studying this information can help you understand if it’s worth entering a specific category or niche.
- Top Products: helps with product selection and understanding monthly sales and revenue.
- Evaluate PPC Ad Effectiveness: Upload search term reports from Seller Central and evaluate PPC campaigns for free.
- Free Chrome Extension: Install to start collecting data and finding product opportunities.
- Xray: Use the Xray extension to get backend data on product BSR, Buy Box information and other data.
Here’s an article that goes into more detail about Helium 10, an Amazon product research tool:
Jungle Scout
Jungle Scout is an Amazon product research tool for keyword , inventory management and more.
Features
JungleScout offers two free solutions:
- Free Amazon FBA Calculator: access to detailed spreadsheets with templates for expenses such as purchasing, marketing or manufacturing products.
- Free Amazon Sales Estimator: get ten free estimates per day to learn about a product’s sales potential in any Amazon category and marketplace.
AMZScout
Functionality Features
- Segmented Keywords: get word clouds containing relevant segmented keywords.
- Listing Quality Score: will score listings on factors such as name and brand length, seller type, number of images and other useful details.
- Research Alibaba Suppliers: finds suppliers from product pages and helps you make selections with review ratings, prices and MOQs (minimum order quantities).
AMZScout also has a free Amazon FBA cost calculator and sales estimator. Use AMZScout to explore more data parameters when conducting product research.
Glimpse
Glimpse This is a Chrome extension for discovering search trends.
Features
- Glimpse can overlay Google Trends data with search volume numbers, visual charts, and relevant insights.
- Get ten free reports per month.
- Find relevant product ideas by exploring related trending queries, topic graphs and related themes.
- Identify trends in specific regions based on interest.
- Get trending information for specific platforms (e.g. Amazon, YouTube Search, Google Shopping, etc.).
SellerApp
Features
- Amazon Product Intelligence: track up to two products for free and explore detailed information on product keywords, listing quality, search volume, cost per click data and more.
- Free Ad Insights: get a comprehensive view of your ad effectiveness, including ad revenue, spend, ad cost of sales (ACoS), and search term analysis.
- Keyword Tools: Includes keyword research and a reverse ASIN tool for finding out which search terms your products are ranking for.
Overall, SellerApp is a simple keyword for Amazon product research tool and listing optimization tool.
